A famous name in screenwriting and art of lyricist and current CEO in McCann World group India, Prasoon Joshi well known for his straight poetry about common man’s talk without covering irrelevant metaphors to show the reality of the world, says that he believe in that words are inherited with great potential to express emotions in harmony.
While speaking exclusively to Bombay Times the lyricist talked about the power of words. He said, “I am a huge believer in the power of words. For me, they are Brahma They have the power to impact our emotions. Take any movement in history and see the influence words have had. Whether it’s Rabindranath Tagore’s ‘Ekla Chalo Re,’ or Subhas Chandra Bose’s ‘Tum Mujhe Khoon Do, Mein Tumhe Azadi Doonga.’ These are all just words, but see their power.”
Despite this few days back, the active holder of words expressed his view about discrimination among boys and girls in the society still now.
Prasoon Joshi’s recent poem ‘Are You Ashamed’ is very moving. “I was moved by the realization that even today there are people who kill daughters before they see the light of life. And if they are born, they have to suffer even more. They are humiliated, tortured, looked down upon and differentiated in every walk of life. It happens in most of the cases. After our girls won medals in Olympics, I was moved from within and forced to write this,” says Prasoon while talking to HT City.
The poem has, till date, over a lakh views and became a rage online. “I am from a small town and I know very well, what a girl has to go through her whole life. The recent Olympic is an eye-opener for all of us. It was high time to write this and let people, especially the coming generations know that discriminating between a girl and a boy is not only unacceptable but is a crime,” he says.
PV Sindhu won a silver medal in the Olympics while Sakshi Malik won the bronze. Dipa Karmakar narrowly missed a medal and all the three made the country proud.
While there are several laws and policies by the government and many NGOs working towards the cause, equality is not fully present in the society. Joshi says, “Somewhere society is only responsible for this discrimination. So, everybody of us has to do our bit. And the efforts have to be incessant.”