Indian Mobile Making Firm, Micromax Informatics on Thursday announced partnership with OYO Rooms which is a online hotel booking service used for exclusive discounts. The partnership between Micromax and OYO would lead to a joint venture which will benefit the users having Micromax mobiles.

In-Depth 

According to the official statements released by Micromax Informatics on Thursday, the firm has partnered with OYO rooms to provide exclusive discounts to its mobile users while they book a hotel through OYO. We all know that OYO Rooms is an India based online hotel booking firm that provides unbelievable discounts when you book a hotel through them.

Micromax Teams Up With OYO Rooms

Rahul Sharma who is the Co-Founder of Micromax stated how their users will be benefitted by the same in a statement. He stated, “Micromax will now offer hotel stay across 200 cities in India with exclusive offers deeply integrated in Micromax in-house platforms such as ‘Around-Steroid Launcher’ and a full ‘OYO App Experience’ to its users, OYO and Micromax will work together to provide simplified user interface, special discount offers, and a seamless booking experience right through the device itself”.

Mobile customers of the company would now be able to enjoy the recently announced check-in feature by the booking firm through their mobile devices only. Also, the firm claims to provide exclusive discounts to their users which won’t be there for others not having a Micromax device.

Of course, this integration comes after OYO Rooms achieved profitability at network-level A. Anurag Gaggar, VP, Product Management states that the firm is growing day by day and soon it will become one of the most prominent hotel booking firms in India.

 

OYO offers 65,000 rooms across India and plans to triple this by December 2016. The firm also installed its first international hotel in Malaysia in 2016 and is planning to expand in South Asian countries and Dubai.

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